Industrial Safety Gear
Industrial Safety Gear supplies quality PPE and safety products direct to consumers, government agencies, and businesses.
About Industrial Safety Gear
IndustrialSafetyGear.com (ISG) has been supplying personal protective equipment to individuals, businesses, and government agencies since 2002. The company prides itself on providing the best value for protective equipment and construction supplies, while maintaining a top-notch pre-and after-sales service.
As an e-commerce business, they wanted to increase their organic search engine traffic by raising their search engine rankings. They also felt they could improve their product page categories to make them more user and search engine-friendly. They expected this would significantly increase activity on their website and improve conversion rates.
The Challenge
The challenge was to increase organic search traffic. This meant that product detail pages and other landing pages had to be optimized for localized and long-tail keywords. This presented complex optimization challenges.
Results
- Following SigmaSolve’s SEO consulting service, ISG started seeing results in the fourth month, and they’ve never looked back.
- Organic search traffic reached the highest levels ever for the company within 6 months. This growth is continuing – Organic traffic is up more than 75 percent – Organic revenue is up more than 100 percent compared to three years ago when the SEO project began. As a result, ISG’s keyword rankings moved to the first or second organic search results page.
Tools Used
- Bing Webmaster Tools
- Google Analytics
- Keyword optimization
- Product optimization
- Website Design & Search Engine Optimization
- Competitor analysis
- Google Search Console
- Local business Listing
- Social bookmarking
- Digital marketing
- Header tag optimization
- Page speed optimization
- Website code optimization
Our Search Results
Technology Used
